The presence of Dominican rum in the world market has expanded. Rum exports have grown by 1,250% in the last 10 years.
While in 2001 exports represented US$10 million, in 2010 that number registered at US$135 million. In 2010 alone a 10% growth in exports was reported, according to data obtained from the Dominican Association of Rum Producers.
Between January and October of this year the Brugal rum company exported 1,024,518 boxes (one box contains 12 seven-hundred milliliter bottles).In 2010, the total number of boxes exported was 1,311,356.
The United States, Italy, Holland, Jamaica, St. Thomas, Canada, Spain, France, Greece, Portugal, Russia, Switzerland, Sweden, Mexico, Chile, Cyprus, Curacao, El Salvador, St. Martin, Honduras and Peru.
The New Reserves
Brugal and Barcelo, the Dominican Republic’s two most important producers of rum, recently launched two special editions of their particular products. Brugal introduced the “Brugal Siglo de Oro” while Barceló launched the “Barceló Imperial Premium Blend 30 Aniversario.”
“Brugal Siglo de Oro”
This particular brand was introduced to the market in 1988 to celebrate the company’s centennial, founded in 1888 by Andres Brugal Montaner, a first generation Spanish immigrant. Current production of this particular brand is limited.
“Barceló Imperial Premium Blend”
This special blend features a special aroma consisting of dried fruit, vanilla and caramel chocolates, all packaged in a special collectible bottle. The Barceló Imperial was established in 1980 and its annual production is limited to 15 sets that consist of 8,464 bottles each.
|Year||Value in US$|